Here is a run down of using Google trends for niche researching. This tool serve as a guide to picking your niche, or at the very least researching your niche. It is very important to know how often people search for your topic. This way you should be able to maximize your online earnings.
Here is an example from Google Trends. I compared the number of people searching [canoe trips] and [white water rafting]. It’s as easy as entering the two phrases with a comma inserted between them.
Here you can see there a much more people who search for the latter term. Also you see that people only search for canoe trips at a certain point of the year (summer naturally). If I had a choice I would aim my blog more towards the search term that has more searches and is a little more regular. These tools will help your blog reach it’s maximum reader ship.
Google Trends can also show you if some terms are getting more and more popular over time, and this can be a great way to start to blog about the next hot thing. As an example, I looked at the search traffic for [beijing olympics] and as you can see it will only be increasing before things kick off in the summer of 2008.
Here you can see there has been a great increase in people searching for this term over the last year. And it is likely that it will increase, so if you are interested in sports and the Olympics, you could generate some great search engine traffic by getting in early and blogging about the Olympics in Beijing in 2008. Granted there could be much more competition in this area, so you will need to check out what blogs are already out there. But aiming high and targeting the more popular keyword could pay off for you in the end. Also if you position yourself early, you are a lot more likely to rank higher on the SERPS. This could be the difference it getting 200 readers a day and 1000+ readers a day.
Finding a good niche to write about can sometimes be like finding a needle in a hay stack. But by using this technique, maybe you can find something that will really pay off in the long term.