Recently I’ve seen an increase in trackback SPAM to my blog here, and it is something that you need to be aware of. Remember that not all of the blogs that link to you are worthy of an approved trackback. Btw. trackbacks are according to my buddy Wikipedia:
A Trackback is one of three types of Linkbacks, methods for Web authors to request notification when somebody links to one of their documents. This enables authors to keep track of who is linking to, or referring to their articles.
So what these authors of SPAM blogs, or SPLOGS for short, then ping a post on your page, and even take some of the content in a quote. They then link to the content once or twice. So are they really worthy of a trackback ? Normally yes, but if I find that a blog only contains posts like this, I will label the trackback as SPAM. A few days ago I posted some Preblogging updates , and this morning I saw that I was pinged by a few services, have a a look at this post here (note nofollow link) for an example , eg. 2. Essentially this person is stealing a little of my content, and a little of lots of other peoples content, in an effort to create a worthwhile blog. Their aim is also to get some link love via track backs and increase their number of visitors to the blog and hopefully ad revenue eventually.
A lot of these SPLOGS run automatically, and can interact with services like Technorati to find content from a particular niche. They can generate hundreds or thousands of posts, like the one I showed you, in a very should time. Some of them may even look like a real post when you see it first, but you should check a few more posts on the blog. Before approving a trackback, you should always take a quick view of the site that you are linking to.
Fighting against SPLOGs
One of my favourite thing to do when I come across a SPLOG and they have Google Adsense, is that I report them to google for copyright infringement and mention that they are splogs and reference where the content is from originally. See the image to the left for an idea of the report. I don’t think one report alone will get them banned directly, as far as I’ve heard, Google uses these reports to tweak their algorithm to be better at automagically detecting infringers. I mention this so that you won’t be annoyed when you go back a week later and see the person still using Adsense.
Remember, if you find that you have trackbacks on your site from SPLOGS like I mention, do remove the links, don’t leave them there. You don’t want to give any traffic to these spammers !